Resume
June 2021 - Present
Associate, Account and Project Management
Digitas North America
Boston, MA
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Collaborate in daily and weekly digital status meetings with the account team for various clients.
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Lead project from inception to end of the project by collaborating across capabilities to brief teams, relay feedback, and keep projects on schedule and within budget ensuring the creative is aligned with client requests.
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Successfully find agile opportunities that clients can use on social media to increase sales of new product launches.
February 2021 -June 2021
MAIP 2021 Fellow
The 4 A's MAIP
New York, NY
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Selected out of a nationwide pool of thousands of applicants and 800 finalists by Digitas North America’s Boston office to officially become a fellow to participate as 1 of over 400 fellows in the MAIP program.
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Develop a strong understanding of the advertising and marketing industry through discipline-based training by completing an 11-week spring virtual training program with industry professionals.
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Participate in agency-sponsored professional development workshops to gain a better understanding of diversity, equity, and inclusion, various disciplines, and ongoing trends in the advertising industry.
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Manage an integrated remote team of 14 fellows working as a project
manager on two campaigns ensuring timely submission of deliverables.
Septemper 2020 - Present
Social Media and Marketing Coordinator
Project Optimism, Inc.
Long Beach, CA
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Develop weekly social media content, conduct social media analysis, and identify areas for improvement.
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Increase key KPIs such as engagement, following and overall traffic by 95% across all platforms.
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Create and execute marketing and public relations campaigns for various fundraising opportunities that increased donations by 30% and overall engagement and brand awareness by 45% from supporters and community members.
April 2021
TEDx Speaker
University of Illinois at Chicago
Chicago, IL
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TEDx Speaker for the University of Illinois at Chicago's TEDx Salon series: Shower Thoughts, Where Ideas Meet. Where I spoke on living in the present and coming to the realization of currently living the life we once dreamed of.
November 2019 - January 2021
Media Corrdinator
Experimental Sounding Rocket Association
Long Beach, CA
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Developed content and managed association social media platforms
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Grew base from 200 to over 1,000 followers
February 2020 – May 2020
Sports Play-by-Play Intern
22 West Media
Long Beach, CA
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Developed and announced commentary for On-Air Radio Pre-game, Postgame, and Half-Time shows for CSULB Men and Women's Basketball.
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Analyzed player analytics and live-game statistics.
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Provided support to the Sports Director by proactively preparing for upcoming events.
Education
California State University Long Beach
Bachelor of Science in Business Administration Management and Operations Supply Chain Management
Long Beach, CA
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Long Beach City College
Associate of Science in Business Administration Management
Long Beach, CA
Involvement
2019 - 2021
Member
Student Center for Professional Development at CSULB
Business Professional Certificate: Participate in weekly workshops to further develop soft skills and professional skills necessary to provide value to an organization and perform responsibilities successfully.
2019 - 2021
Community Outreach Director
Society of Advanced Management at CSULB
Member
Society of Advanced Management at CSULB
2019 - 2021
Member
American Marketing Association at CSULB
President
Long Beach City College Business Club August 2017 – January 2018
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Oversaw the day to day operations of a student organization of over 75 members by organizing, scheduling, and executing guest speaking engagements and events, collaborating with industry professionals to secure relevant and insightful business-related guest speaking engagements.
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Continuously thought of new ways to make the club more successful and efficient by implementing a content calendar and creating original hashtags that increased brand awareness.
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Proposed, created, and implemented a $500-dollar in-house scholarship for dedicated members which retained members and decreased member turnover by 60%.
Vice President of Social Media
Long Beach City College Business Club August 2015 - June 2017
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Effectively managed key social media platforms like Facebook, Twitter, Snapchat, YouTube, and Instagram.
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Presented solutions from analytical data and successfully strategized future social media campaigns based on the information that in turn rapidly increased user engagement and traffic to posts by 100%.
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Created content and marketing campaigns to manage product launches that increased brand awareness and sales across all platforms for various products and events.